Wednesday, 5 September 2012

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Wednesday, 1 February 2012

St Petersburg Yacht Club

The White Balance recently created a 3 minute full CG animation and set of 8 Still images for IDG and The Bush Consultancy’s redevelopment of the St Petersburg Yacht Club.
IDG in collaboration with The Bush Consultancy presented proposals in Russia for the new scheme. 

The principle aim of this development is to enhance the existing facilities to allow delivery of an international standard Sailing Centre and also create an exclusive ‘boutique’ hotel that whilst operating independently, will harmoniously relate to each other on the site. Aesthetic expression of the buildings and facilities across the site are represented through angular / linear forms in the functional areas of the sailing centre facilities, with more organic forms reflect the emotive aura of the hotel.

The presentations included physical models and also a dynamic fly through movie prepared by The White Balance. Martin Kendall from The Bush Consultancy spoke of the workflow between the Architects and Animation team at The White Balance as seamless and professional in executing all of our design details. The CGI’s and Animation were able to help portray the essence of the scheme aiding a hugely successful presentation of the proposals and resulting in an instruction to progress the scheme to the detailed design stage.

Friday, 14 October 2011

Spec Montage Head Office Interiors and CGI's

The White Balance recently completed 12 Interior CGI's for the Russian management company SpecMontage24's headquarters in St Petersburg. As well as completing the visuals, The White Balance also co-created the interior design package for the new St Petersburg building with Paintworks neighbours IDG.

The brief was for a contemporary modern office space and reception/lobby using quality finishes and materials. The 6 companies that will occupy the office floors each have individual identities under the umbrella of SpecMontage24. We wanted to give each floor a feature wall subtly showcasing that specific companies logo using precast plaster and led lighting techniques. The logo's create abstract shapes throughout the building including cuts in the office carpets and viynls through the connecting stair cores.

Fit out has already started on the building and the team in Russia will be using the CGI’s for marketing over the next couple of months.

Wednesday, 2 February 2011

Welcome to 2111

The White Balance recently produced 8 CGI's for BBC Focus Magazine; visualising what life would be like in the year 2111.The 7 page feature included a front page cover and an ipad app animation! Look out soon for the image breakdowns showing how we created the the world in 2111!

Monday, 6 December 2010

Toy Soldiers

Big news from the team here at The White Balance studio! We recently completed a series of animations for a new CBBC and BBC HD TV show called Toy Soldiers.

Toy Soldiers is a documentary series following the highs and lows of a group of youngsters. Tackling a different subject each episode, the strand provides an insight into the lives of different children across the UK, each with a unique story to tell.
The White Balance produced 3 short animations plus the title sequence to the show. Using original drawings created by the children featured in the show we animated a story to each drawing - which resulted in the drawings coming to life.

Catch up on BBC iplayer here  
Toy Soldiers talks to four children from army families and finds out what it is like to have a parent away, for long stretches of time, serving a tour of duty in a war-torn country. How do they feel when they see stories on the news on an almost daily basis and what happens when the unthinkable happens and their worst fears come true?
Callum and Jade really miss their dad when he is away and keep in contact by writing letters, sometimes up to four a week. Taya cannot wait for her dad to come home in December, in time for Christmas, and details all the preparations and plans she has to celebrate his return. While Aiden reflects on how life has changed and how he copes after his father was killed in action.
The topic was quite sensitive and in some cases the drawings the children had created were very emotional. We had to really get into the mind set of the child and interpret what he/she was imagining when drawing - especially as we had to "Draw" additional content in the style of the original drawing.

"Having worked with The White Balance on my BBC series Sofa Surfers I was confident that they could handle the animations required for my next project. Toy Soldiers (BBC) was a sensitive and emotive film based around children’s real life accounts of being in an armed services family. The children created drawings of their Dad’s at work in Afghanistan. Animating these whilst maintaining the integrity of the Child’s original work was a delicate balance of technology and styles something The White Balance excel at." - John Walsh Walsh Bros

 The show was directed by the Award winning and Bafta Nominated John Walsh.
Toy Soldiers will be aired;
Monday 6th December 6.15pm – CBBC Channel 
Wednesday 8th December at 5.00pm– CBBC Channel
Thursday 16th December at 4.30pm – BBC 1 

Friday, 24 September 2010

The Perfect......Sandwich

This month The White Balance have created a fully CGI sarnie!!! are we just peckish for pixels? nope this was for our monthly feature slot in BBC Focus Mag - writer Daniel Bennett reveals the rigorously researched methods of making a sandwich fit for scientists.